Word Play
By Chris Morse

Answer: IGNITION

1. MARKET
2. SOCK
3. DUCT
4. BRANCH
5. SCOTT

1. SQUIRREL
2. HOOTER
3. AREA
4. MAN
5. PALM

1. FINED (homophones)
2. PHONE (add a phonetic Y sound at end)
3. ADAM (add M in front on name)
4. FRONT (add CON in  front)
5. AORTA (replace first and last letter by A)

1. ICY
2. MIGHT
3. TENDER
4. OASIS
5. SATIATE

The Grid:

CTRANASRET
AIAETRUOYR
LSMIPHTOFA
LTNCTSHOOU
AIAKISCTNQ
HCMSCKTMOD
EREORMAOIA
AEMADEFRTE
DPRESENTAH
ANDBRINGTO

Reading around the grid in a spiral (counterclockwise) produces this
phrase:

“Call ahead and bring to headquarters an artistic representation of
your team name made from toothpicks or matchsticks.  You are then
presented with the answer.”
 
Answer: IGNITION